WHO’S BEE ?
BEE WAS BORN
BEE was born from the ambition to share our passion, our expertise and our knowledge of the Bordeaux wine scene, to highlight its finest features and to promote as representatively as possible this culture and this unique art of living, which the whole world envies.
Our professional experience, our expertise that has been honed in the world of Bordeaux fine wines and our communications skills, enable us today to offer our customers the benefit of our viewpoint, our knowledge, our know-how and our contacts.
With BEE, we apply our professional expertise and our personal passion to elevate the profile of our customers with custom-designed campaigns and to display unique winestyles in their best light through luxury, bespoke wine experiences.
DIFFERENT SERVICES FOR DIFFERENT CUSTOMERS...
• For wine industry professionals
BEE designs overall promotional strategies
and helps create and plan events and wine tourism offerings
• For passionate connoisseurs
BEE organises memorable stays in the Bordeaux
wine growing area, enabling them to enjoy wine within the wider context of all the
pleasures associated with an exceptional “winestyle” way of living.
WE WANNA BEE
TWO ACTIVITIES
Communication and Wine tourism.
COM
Advise in global wine communication
properties and the wider
wine trade in building
their promotional campaigns
to increase their profile
and accessibility
WINE
TOURS
Design tailor made
and "haute couture" tours
every time and meet
your wildest dreams
Emma LAPALUS
Has worked in media roles in journalism for the daily newspaper Le Parisien and its national
title Aujourd’hui en France and in public and press relations for France 3 television channel.
Moved to the luxury goods sector by joining the press department of Guerlain.
Joined Bernard Magrez in 2012 as a marketing & promotion project leader,
currently looking after the promotion of the Group’s four Grands Crus Classés.
Géraldine Bertrand
12 years’ experience in a global marketing & advertising agency.
Project manager then Customer manager for DDH, which later became STJOHN’S working
on the accounts of major brands such as Vinexpo, Rémy Martin, Cultura, Axa, Geoxia, Simone Mahler, etc.
Master Management in Wines and Spirits at
Kedge Business School
Emmanuelle de Boüard
Expert in communications, press and events management: CVBG, Bordeaux Wine Board (CIVB),
Director of the Association of Saint-Emilion Grands Crus Classés, Marketing Manager of the Saint Emilion
Wine Council, Communications Director of the Commanderie du Bontemps de Médoc et des Graves
Sauternes et Barsac. Correspondent for “Maison Coté Ouest”, a French home decoration magazine for women
Author of “L’Esprit des Vins, Crus Classés de Saint-Emilion” published by La Martinière
#ADVISE #TRANSPARENCY
#SERVICES #COLLABORATION
SEASONED CONSULTANTS
Our experience and know-how guide us in designing and recommending
the right promotional strategy and in crafting tailor-made events best suited to each situation.
TRANSPARENT APPROACH
We are light and nimble; we work with talented outside partners, who we select for their skills
in implementing our action plans. We are your single contact and coordinate the various
competencies required, while ensuring overall consistency.
COLLABORATIVE ORGANISATION
We call in specific talents, we support you personally and contribute our own skills as required for each project.
We build sustained relations of trust, so that you can benefit from nimble flexibility, a wide range of resources,
solutions that are right for your needs, collective learning, freedom and custom-made responses.
ENSURING QUALITY SERVICE
We involve ourselves personally in serving you to ensure the best possible support. We supervise the
contributions of the different providers and partners rather like an orchestra conductor, to ensure quality
execution of your projects and events.
CALL TO BEE
TO CONTACT US
Emmanuelle de Boüard : + 33 7 87 12 61 19
Géraldine Bertrand : + 33 6 83 42 62 89
Emma Lapalus : + 33 6 26 92 74 71
2023
GMT+1